plumiStrategic positioning: choosing how to compete: AQA A‑Level Business questions
Every AQA A-Level Business exam question on 3.8.2 Strategic positioning: choosing how to compete, 2020–2025, with its mark scheme and examiner’s report.
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![June 2025 Paper 1, question 02: In Porter’s generic strategies, which one of the following would help a business to achieve a differentiation strategy? [1 mark] A Achieving economies of scale](https://pub-e8a9dbab8e2a4d089f52b2a45e0d0b50.r2.dev/bank/71321-jun25-02-qp.webp)
Q03.3
The whole paper ↗![June 2025 Paper 2, question 03.3: Using non-current assets as fully as possible is the best way to gain low-cost advantage. To what extent is this true for all low-cost businesses? [16 marks] 0](https://pub-e8a9dbab8e2a4d089f52b2a45e0d0b50.r2.dev/bank/71322-jun25-03-3-qp.webp)
Q02.1
The whole paper ↗
![June 2023 Paper 1, question 08: Figure 2 shows Bowman’s strategic clock. Figure 2 Which positions did Bowman consider to be undesirable strategies? [1 mark] A 1, 2 and 3 B 1, 7 and 8 C 4, 5 an](https://pub-e8a9dbab8e2a4d089f52b2a45e0d0b50.r2.dev/bank/71321-jun23-08-qp.webp)
![June 2022 Paper 1, question 24: Evaluate the extent to which the actions of the finance function of a business can help that business to achieve the lowest cost in its market. [25 marks] or](https://pub-e8a9dbab8e2a4d089f52b2a45e0d0b50.r2.dev/bank/71321-jun22-24-qp.webp)
![November 2021 Paper 3, question 01: Analyse how AM plc needs to change its marketing mix to make its new strategy of focused differentiation successful. [12 marks] The past Aerial Manufacturing pl](https://pub-e8a9dbab8e2a4d089f52b2a45e0d0b50.r2.dev/bank/71323-nov21-01-qp.webp)
All 10 questions on Strategic positioning: choosing how to compete, as a list
- June 2025, Paper 1, Q02 (1 mark): In Porter’s generic strategies, which one of the following would help a business to achieve a differentiation strategy? [1 mark] A Achieving economies of scale
- June 2025, Paper 1, Q14 (1 mark): Statement 1: ‘Low supplier power may encourage a retailer to use a cost leadership strategy.’ Statement 2: ‘A market leader may use a low-price strategy in orde
- June 2025, Paper 1, Q23 (25 marks): ‘The need to continue investment is the most significant difficulty facing a business which is trying to maintain a competitive advantage.’ To what extent do yo
- June 2025, Paper 2, Q03.3 (16 marks): Using non-current assets as fully as possible is the best way to gain low-cost advantage. To what extent is this true for all low-cost businesses? [16 marks] 0
- June 2024, Paper 2, Q02.1 (9 marks): When introducing its paid service, Soundcheck plc changed its positioning strategy from position 1 to position 4 on Bowman’s strategic clock. Analyse why Soundc
- June 2024, Paper 3, Q06 (24 marks): A key feature of Sanjay’s business is differentiation provided by his innovative, speedy waffle maker. To what extent is successful innovation essential for all
- June 2023, Paper 1, Q08 (1 mark): Figure 2 shows Bowman’s strategic clock. Figure 2 Which positions did Bowman consider to be undesirable strategies? [1 mark] A 1, 2 and 3 B 1, 7 and 8 C 4, 5 an
- June 2022, Paper 1, Q24 (25 marks): Evaluate the extent to which the actions of the finance function of a business can help that business to achieve the lowest cost in its market. [25 marks] or
- November 2021, Paper 3, Q01 (12 marks): Analyse how AM plc needs to change its marketing mix to make its new strategy of focused differentiation successful. [12 marks] The past Aerial Manufacturing pl
- November 2020, Paper 1, Q24 (25 marks): A business is changing from a strategic position of low cost to one of differentiation. Will this lead to the business spending more on marketing and less on th
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