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Market research: Eduqas A‑Level Business questions

Eduqas A-Level Business past-paper questions on BO.4 Market research, 2016–2025, with mark schemes and examiner’s reports where available.

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712 questions

  1. Q1(a)

    June 2025 · Component 1

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  2. Q2(c)

    June 2025 · AS Component 1

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  3. Q2(d)

    June 2025 · AS Component 1

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  4. Q1(a)

    June 2024 · AS Component 1

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  5. Q6(b)

    June 2023 · AS Component 2

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  6. Q1(a)(ii)

    June 2022 · AS Component 1

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  7. Q1(b)

    June 2022 · AS Component 1

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  8. Q1(c)

    June 2022 · AS Component 1

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  9. Q4(b)

    Autumn 2021 · Component 3

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  10. Q3(a)

    Autumn 2020 · Component 1

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  11. Q3(b)

    Autumn 2020 · Component 1

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  12. Q3(c)

    Autumn 2020 · Component 1

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  13. Q3(a)

    Autumn 2020 · AS Component 1

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  14. Q3(b)

    Autumn 2020 · AS Component 1

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  15. Q1(a)

    June 2019 · AS Component 1

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  16. Q1(b)

    June 2019 · AS Component 1

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  17. Q2(a)

    June 2018 · AS Component 1

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  18. Q3(c)

    June 2017 · Component 1

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  19. Q3(e)

    June 2017 · AS Component 1

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  20. Q4(b)

    June 2016 · AS Component 1

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All 21 questions on Market research, as a list
  1. June 2025, Component 1, Q1(a) (2 marks): Define the term market research.
  2. June 2025, AS Component 1, Q2(c) (2 marks): Define the meaning of the term quota sampling method.
  3. June 2025, AS Component 1, Q2(d) (6 marks): Evaluate the usefulness of market research to a business and its customers.
  4. June 2024, AS Component 1, Q1(a) (2 marks): Define the meaning of the term market research.
  5. June 2023, AS Component 2, Q6(b) (15 marks): Evaluate the importance of market research to business survival.
  6. June 2022, AS Component 1, Q1(a)(ii) (2 marks): State what is meant by the term quantitative data.
  7. June 2022, AS Component 1, Q1(b) (2 marks): Suggest how bias might have occurred when Steve and Chris carried out their primary
  8. June 2022, AS Component 1, Q1(c) (7 marks): With reference to the data, discuss which idea is the most likely to improve the
  9. Autumn 2021, Component 3, Q4(b) (20 marks): Evaluate the usefulness of the different methods of primary and secondary market
  10. Autumn 2020, Component 1, Q3(a) (2 marks): Outline what is meant by the term sampling. 
  11. Autumn 2020, Component 1, Q3(b) (4 marks): With the use of examples, describe the difference between quantitative and qualitative
  12. Autumn 2020, Component 1, Q3(c) (10 marks): Advise Lauren and Tony on whether using primary or secondary market research would
  13. Autumn 2020, AS Component 1, Q3(a) (4 marks): State, with the use of examples, the meaning of both primary and secondary market
  14. Autumn 2020, AS Component 1, Q3(b) (6 marks): Analyse the issues Charlie should consider when selecting the most appropriate method
  15. June 2019, AS Component 1, Q1(a) (2 marks): What is meant by qualitative market research data?
  16. June 2019, AS Component 1, Q1(b) (4 marks): Outline how Simon can use the data in the graph to help start his business.
  17. June 2018, AS Component 1, Q2(a) (4 marks): location from his current shop and Samaira has suggested that they carry out some market research to assess the level of demand for golf equipment in the area.
  18. June 2017, Component 1, Q3(c) (6 marks): Outline three suitable methods of market research that Sharon might undertake before
  19. June 2017, AS Component 1, Q3(e) (8 marks): Identify and explain two sampling methods and recommend with reasons which one
  20. June 2016, AS Component 1, Q4(b) (4 marks): Distinguish between primary and secondary market research using appropriate examples.
  21. June 2016, AS Component 1, Q4(c) (8 marks): Discuss the view that primary research is always likely to be of greater advantage to a

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