Segmentation: AQA GCSE Business questions
Every AQA GCSE Business exam question on 3.5.2 Segmentation, 2020–2025, with its mark scheme and examiner’s report.
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Q03.4
The whole paper ↗0 wordsQ03.2
The whole paper ↗0 wordsQ01.2
The whole paper ↗Your answerQ03.4
The whole paper ↗0 wordsQ02.6
The whole paper ↗0 words
All 5 questions on Segmentation, as a list
- June 2025, Paper 2, Q03.4 (2 marks): Explain one benefit for a business of using market segmentation. [2 marks]
- June 2024, Paper 2, Q03.2 (4 marks): Through market research FT has found out that its target customers have high disposable income. Explain how FT can target customers by using segmentation. You s
- June 2023, Paper 2, Q01.2 (1 mark): Which of the following describes dividing potential customers into groups based on different characteristics? [1 mark]
- June 2023, Paper 2, Q03.4 (2 marks): The UK population is forecasted to be 68.26m in 2023. Using Figure 1, calculate the predicted number of vegans in the UK in 2023. Show all workings. Give your a
- November 2021, Paper 2, Q02.6 (6 marks): Ellie is planning to segment her market and focus on families with children. Analyse one benefit for Swiftly Services of using segmentation in a competitive mar
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