plumiMarketing: Edexcel A‑Level Business questions
Every Edexcel A-Level Business exam question on 4.3.1 Marketing, 2017–2025, with its mark scheme and examiner’s report.
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Q1(d)
The whole paper ↗0 wordsQ2(e)
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The whole paper ↗0 wordsQ2(b)
The whole paper ↗0 wordsQ2(e)
The whole paper ↗0 wordsQ2(e)
The whole paper ↗0 wordsQ2(d)
The whole paper ↗0 wordsQ2(e)
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All 8 questions on Marketing, as a list
- June 2025, Paper 3, Q1(d) (20 marks): Evaluate these two options and recommend which one is most likely to achieve profit maximisation for UMG. (20) Read Extracts (A to C) in the Source Booklet befo
- June 2024, Paper 1, Q2(e) (20 marks): Evaluate these two options and recommend which one Netflix should choose in order to improve its market share in India. (20) Read the extracts (D to G) in the S
- June 2023, Paper 1, Q2(e) (20 marks): Evaluate these two options and recommend which one Sony should have taken to maximise PlayStation 5’s sales. (20) Read Extracts D to G in the Source Booklet bef
- November 2021, Paper 1, Q2(b) (4 marks): Explain how one of Ansoff’s generic strategies might be applied to Taco Bell’s decision to enter the Brazilian market. (4) Read the following extracts (D to G)
- November 2021, Paper 1, Q2(e) (20 marks): Evaluate these two options and recommend which one is most suitable for Taco Bell to increase its sales in Brazil. (20) Read the following extracts (D to G) bef
- October 2020, Paper 1, Q2(e) (20 marks): Evaluate these two options and recommend which one Uber should choose to become market leader. (20) Read the following extracts (D to G) before answering Questi
- June 2019, Paper 1, Q2(d) (12 marks): Assess the likely importance to a business, such as Lavazza, of adapting its marketing mix to global markets. (12) Read the following extracts (D to G) before a
- June 2018, Paper 1, Q2(e) (20 marks): Evaluate these two options and recommend which approach is most suitable for Haier. (20) Read the following extracts (E to G) before answering Question 2. Write
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