plumiMarket research: Edexcel A‑Level Business questions
Every Edexcel A-Level Business exam question on 1.1.2 Market research, 2017–2025, with its mark scheme and examiner’s report.
Paper
All papers
Exam
All years
Calculations
Q1(a)
The whole paper ↗0 wordsQ1(b)
The whole paper ↗0 wordsQ1(d)
The whole paper ↗0 wordsQ1(b)
The whole paper ↗0 wordsQ1(b)
The whole paper ↗0 wordsQ2(a)
The whole paper ↗0 wordsQ1(c)
The whole paper ↗0 words
All 7 questions on Market research, as a list
- June 2025, Paper 1, Q1(a) (4 marks): Using the data in Extract A, calculate the percentage of responses that rated Timpson Ltd 3 stars and above. State your answer to 2 decimal places. You are advi
- June 2025, Paper 1, Q1(b) (4 marks): Explain one possible benefit to Timpson Ltd of using quantitative market research data. (4) Read the extracts (A to D) in the Source Booklet before answering Qu
- June 2023, Paper 1, Q1(d) (12 marks): Assess the likely value of secondary market research data to Deliveroo’s marketing. (12) Read Extracts A to C in the Source Booklet before answering Question 1.
- June 2022, Paper 1, Q1(b) (4 marks): Explain one way in which product orientation is important to Rolex. (4) Read the following extracts (A to C) before answering Question 1. Write your answers in
- November 2021, Paper 3, Q1(b) (10 marks): Assess the possible limitations of secondary market research to restaurant chain companies, such as Jamie Oliver’s. (10) Read the following extracts (A to D) be
- June 2019, Paper 1, Q2(a) (4 marks): Explain one limitation of secondary market research data, such as that presented in Extract D. (4) Read the following extracts (D to G) before answering Questio
- June 2018, Paper 1, Q1(c) (10 marks): Assess the likely reasons for Hot Chip using mainly quantitative market research data. (10) Read the following extracts (A to D) before answering Question 1. Wr
Questions, mark schemes and examiner’s reports are © Pearson Edexcel, from their published past papers. Plumi isn’t affiliated with any exam board. Want whole papers? Full past papers.
Rather write your answers by hand on iPad? Plumi marks them against the same mark schemes.